Urban Roots is a non-profit organization that revitalizes underused land in the City of London for agriculture by producing high-quality, organic vegetables and herbs, distributing produce locally, directly to consumers and to private and social enterprises. They also develope agricultural opportunities for social enterprises and community organizations within the City of London. They also are growing a self-sustaining, urban agricultural model to germinate to new sites.
"We are committed to growing fresh vegetables for those who may not otherwise be able to enjoy them. We are also committed to setting our project up in a way that is self-sustaining over the long term. These two goals are met with our mixed model: we both distribute and donate what we grow.
Our goal is to distribute enough of our beautiful, organically grown produce to cover our operating costs, and to donate everything else."
- Urban Roots London.
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